{"id":31855,"date":"2021-04-26T15:00:05","date_gmt":"2021-04-26T14:00:05","guid":{"rendered":"https:\/\/digileaders.com\/?p=31855"},"modified":"2021-04-28T15:50:04","modified_gmt":"2021-04-28T14:50:04","slug":"the-tech-powering-digital-businesses-in-2021","status":"publish","type":"post","link":"https:\/\/digileaders.com\/the-tech-powering-digital-businesses-in-2021\/","title":{"rendered":"The tech powering digital businesses in 2021"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">COVID-19 <\/span><a href=\"https:\/\/digileaders.com\/how-covid-19-is-shaping-digital-transformation\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">forced the pace of digital transformation<\/span><\/a><span style=\"font-weight: 400;\">, requiring enterprises to move beyond websites, to reorient entire organizations around digital processes and digital services.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The need for deeper digital transformation is urgent. Only <\/span><a href=\"https:\/\/www.pwc.com\/gx\/en\/ceo-survey\/2020\/reports\/pwc-23rd-global-ceo-survey.pdf\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">27% of CEOs are confident <\/span><\/a><span style=\"font-weight: 400;\">that revenue will grow in the next 12 months, while consumer growth has plummeted. What\u2019s more, <\/span><a href=\"https:\/\/www.pwc.com\/gx\/en\/consumer-markets\/consumer-insights-survey\/2020\/pwc-consumer-insights-survey-2020.pdf\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">36% expect to cut<\/span><\/a><span style=\"font-weight: 400;\"> their spending over the next 12 months, up from 19% who gave the same response before the pandemic.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For the foreseeable future, digital is the way forward. Surging demand for digital interactions originated from a desire to reduce personal contact and infection risks, as the shift to WFH necessitated new digital solutions to manage the remote workforce. But 2020\u2019s jump to digital isn\u2019t temporary.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">There\u2019s no going back to the \u201cold normal,\u201d so businesses must acquire the technology needed to support increasingly smooth digital business processes. Fortunately, there\u2019s a number of options available.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\">Tech to streamline customer support<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Customer demands have risen. Today\u2019s buyers expect fast, personalized responses, with <\/span><a href=\"https:\/\/d1eipm3vz40hy0.cloudfront.net\/pdf\/cxtrends\/cx-trends-2020-full-report.pdf\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">51% seeking a response<\/span><\/a><span style=\"font-weight: 400;\"> in under five minutes on the phone and 28% seeking the same on live chat.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Today\u2019s digital businesses are also likely to serve customers in multiple time zones, requiring \u201cfollow the sun\u201d support that\u2019s available in real time wherever customers are based.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Chatbots are one solution that can provide fast, 24\/7 responses while also integrating with other helpdesk and customer support systems. They also allow human employees to pick up seamlessly where chatbots leave off, without requiring customers to repeat the information they\u2019ve shared along the way.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\">Digital payroll for a blended workforce<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Workforces have become more complex in multiple ways. The move to remote work opened up a global talent pool, as enterprises aren\u2019t restricted to local employees. This new permanent trend towards a cross-border workforce means coping with differing employee statuses, benefits and compensation regulations and tax requirements for multiple countries.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">At the same time, the employment basis of workers has become more varied, including not just full-time and part-time employees but also contract workers and job-sharers. The demand for gig workers <\/span><a href=\"https:\/\/www.rolandberger.com\/en\/Insights\/Publications\/The-future-of-the-gig-economy.html\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">is expected to rise from 77% to 94% <\/span><\/a><span style=\"font-weight: 400;\">for support services, and 63% to 94% for corporate staff, in the near future.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Enterprises are now <\/span><a href=\"https:\/\/papayaglobal.com\/blog\/benefits-of-an-automated-payroll\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">eager to find automated payroll management<\/span><\/a><span style=\"font-weight: 400;\"> solutions that can handle such a complex workforce while easily adapting policies for paid sick leave and overtime to meet unusual circumstances like a global pandemic. Advanced solutions <\/span><span style=\"font-weight: 400;\">also handle<\/span><span style=\"font-weight: 400;\"> compensation and benefits for remote workers who set their own hours, while integrating with time tracking software to make the entire process more efficient and transparent.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Transparency is especially important in remote work situations that raise the risk of misunderstandings between employees and HR over hours and compensation formulas.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\">Self-service data analytics<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Data powers every part of a digital business as well as underpinning new and better digital products for consumers, such as self-serve portals and online applications.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Data analysis is an organization-wide concern that spans finance, marketing, product, sales, and more, so that everyone can access reliable data insights for better decision making, demand forecasting, and strategizing.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Today\u2019s cloud-based data analysis platforms work to break down data silos and offer versatile data visualizations that enable both a high-level overview and the ability to drill down to a granular level.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\">Easy and secure digital file management<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">It\u2019s no longer possible to assume that all your employees will share the same physical location, let alone the clients, partners, and other third parties you may need to deal with. Physical filing has long been outdated, but cloud file management still hasn\u2019t reached full adoption \u2013 at least not in a standardized manner.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Cloud-based file management makes all your files available everywhere and at any time, so you can easily share them with external bodies without compromising security. It improves employee productivity, because they don\u2019t have to disrupt their concentration to request project resources from a colleague.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Digital file management with advanced keyword search and tagging also raises employee engagement by removing frustration at having to spend ages hunting for data that\u2019s been mis-filed.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\">Frictionless internal communication<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Digital businesses need to replace physical nearness with digital connections. The <\/span><a href=\"https:\/\/buffer.com\/state-of-remote-work-2020\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">biggest challenge<\/span><\/a><span style=\"font-weight: 400;\"> currently cited by remote workers is <\/span><a href=\"https:\/\/digileaders.com\/digital-collaboration-how-to-make-the-shift-successfully\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">handling collaboration<\/span><\/a><span style=\"font-weight: 400;\"> and communication from afar.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You need to keep all your conversations in one place to ensure that everyone is on the same page about your business goals and improve a sense of unity, even when physical distances are involved.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Communication and <\/span><a href=\"https:\/\/neilpatel.com\/blog\/best-collaboration-software\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">collaboration platforms support features<\/span><\/a><span style=\"font-weight: 400;\"> such as secure messaging, which helps draw a line between business and pleasure conversations and protect your business assets. But the Harvard Business Review <\/span><a href=\"https:\/\/hbr.org\/2020\/10\/the-next-generation-of-office-communication-tech\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">champions the rise of \u201cmixed reality\u201d apps<\/span><\/a><span style=\"font-weight: 400;\">, like virtual workspaces, virtual whiteboards, and virtual sticky notes, that go far beyond Slack or Zoom to help bring remote workers together into a virtual office.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\">The right tech solutions underpin digital growth\u00a0<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">For businesses in 2021, going digital is non-negotiable. The only question is how to find the best types of tech to support your digital needs. With the help of tech solutions for customer support, payroll management, file management, internal communication, and data analysis, your business can support employees, enhance workflows, and delight customers to drive success in 2021 and beyond.<\/span><\/p>\n<p style=\"text-align: center;\"><span class=\"btn-container\"><a class=\"btn btn-md btn-primary\" href=\"https:\/\/digileaders.com\/insights\/\">More thought leadership <i class=\"far fa-caret-right\"><\/i><\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>COVID-19 forced the pace of digital transformation, requiring enterprises to move beyond websites, to reorient entire organizations around digital processes and digital services.\u00a0 The need for deeper digital transformation is urgent. Only 27% of CEOs are confident that revenue will grow in the next 12 [&hellip;]<\/p>\n","protected":false},"author":51,"featured_media":31860,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"class_list":["post-31855","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","topic-ai","topic-cloud","topic-transformation"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The tech powering digital businesses in 2021 | Digital Leaders<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/digileaders.com\/the-tech-powering-digital-businesses-in-2021\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" 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